MidEast Watch & Jewellery Show opens in Expo Centre Sharjah...

March 27, 2013 09:46
MidEast Watch & Jewellery Show opens in Expo Centre Sharjah...

"Over 450 exhibitors, raffles, and fashion events lend sparkle to event in Sharjah"

A bewildered range of jewellery and accessories is being showcased at the Middle East Watch and Jewellery Show, which is being held at the Expo Centre Sharjah.

The show was opened on Tuesday by Shaikh Abdullah Bin Salim Al Qasimi, Deputy Ruler of Sharjah.


Luxury Frames that's jewels...

Moreover, visitors to the show, which concludes on Saturday, would like to look up a new offering called Luxury Frames that's jewels you can wear as sunglasses. The concept replaces the normal side frames of spectacles with jewellery so that it dangles like earrings while it can also be worn around the neck like a necklace.

According to Italy Tops CEO Massimiliano Riolfo, Maker Italy Tops said their concept, launched earlier this year, is going from a micro-trend to a macro-trend. The price for the range starts from about Dh4,000 for basic natural-stone frames to around Dh30,000 for the top-end diamond-set collection.


In fact, designers can also customise the 'frames' on demand whereas the company also offers jewellery sets made with 365 different diamonds which is symbolic of "one for each day of the year."

Countless more items are being offered by more than 450 exhibitors at the show-now in its 34th edition-with country pavilions from Singapore, Thailand, Italy and other nations.

Fact-fully, the show is held twice a year, in spring and autumn.


Mercedes Benz car as the mega prize...

A new attraction is the chance to win a Mercedes Benz car as the mega prize, part sponsored by Gargash Enterprises.

According to Saif Mohammad Al Midfa, director general, Expo Centre Sharjah, that this is for the first time they are offering such an amazing prize, where a lucky shopper spending as little as Dh500 at the show can drive away in a Merc while he added that apart from the mega prize, there will be also be daily prizes.

Interestingly, there will be four daily fashion shows from March 28-30, with models presenting jewellery creations.


As a concluding fact, according to a World Gold Council report, there was a six per cent rise in jewellery sales in the UAE, from $385 million (Dh1.41 billion) in the fourth quarter of 2011 to $408 million in the fourth quarter of 2012.

Middle East Watch and Jewellery Show would be a grand experience for jewellery lovers around the world!

Don't miss it!

(AW:Samrat Biswas)

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