After item songs coming under scanner and censor board too making it sure for giving A certificate if the film contains item songs, many film makers are now thinking twice before going ahead with an item song as A certificate can literally change the fate of the film especially when it comes to collections in twin cities of Hyderabad and Secunderabad as multiplexes would strictly not allow anyone below 18 years to watch A rated movie.
After some directors, Puri Jagannadh-who's pretty famous for item songs in his movie-now backed out from the trend of including item songs. As a part of the same, it was reported by our sources that Puri Jagannadh's Iddarammailatho movie is not going to contain any item song. Well, it might sound not to well to the mass who enjoy each and every bit of item songs, but then what director decides become final because, as rightly said by Satyajit Ray, a director is the only person who knows what the film is all about.
(AW Phani)