Starting out in 1939 under the Britis Rule, Parle Products started producing cheap biscuits to be available to every Indian under the name Parle G, a name that is familiar among every kid of every economic class.

The same company has scaled so much in the years that the cheapest biscuit brand is also the first company to hit the Rs 5000 Cr mark in retail sales for a year. For the year 2012, Parle had a sale of Rs 5010 Cr of the glucose biscuits which is greater than the total sales of the products in Dabur range or even Godrej. The biscuit sales alone account for three times as much as the sales of Maggi noodles.

Speaking of figures, that is roughly equivalent to 100 crore packets of all the sizes being manufactured, or 14,600 crore biscuits in all for a year. If they are distributed across the population of India, every person (all 1.2 billion of them) would receive 121 biscuits each.

Though in the international market, the company is largely far behind, it is comfortably ahead of Indian rivals.

(AW- Anil)