The magical word that rules the entertainment business... SUCCESS… right from the stars to the directors, no one is exception to this. In fact, a SUCCESS is what makes any one a STAR or a RULER... and these two directors, who have a credit of working with Star heroes, are desperate for a SUCCESS, to withstand the competition from other Star and Young directors as well.

V.V. Vinayak is a director who has a credit of giving a image and success to Stars like N.T.R with films like 'Aadi'. the director is always in the good books of Star heroes and film makers. But all the hard work and the goodwill of Vinayak could not bring him success for his last directorial 'Badrinath'… as a result; it has been more than two years and no other film after this from Vinayak. As I said, the good will of Vinayak bought him an opportunity to direct Charan in ‘Nayak’… Vinayak has taken up this opportunity as a prestigious project, doing whatever he can do to make this film a HIT.

The director I am talking about now, is famous in the industry for making films with lowest possible production cost, starring much talked about heroes, and making the films within couple of months, announcing the release date right on the day of launching the film… yes, he is Puri Jagannath… his films are bold, entertaining, causal, and he has a credit of entertaining the audience with his dialogue writing skills as well… after 'Businessman', Puri had not SUCCESS despite all these qualities… his recent release ‘Devudu Chesina Manushulu’ turned out to be a disaster and 'Cameraman Ganga tho Ram Babu' an average film, with a great difficulty… now, Puri is all geared up for his fourth coming film with Allu Arjun, titled 'Iddarammaayilatho'. the SUCCESS of this film is very much needed for Puri.
Will these directors join the SUCCESS band?